The FIFA (Fédération internationale de football association) unveiled the official poster for the upcoming World Cup soccer tournament this week, set to take place in June and July in Canada, the United States, and Mexico. The artwork was created by Vancouver artist Carson Ting.
One hundred days before the competition begins, FIFA marked the occasion by revealing the official poster for the 2026 World Cup on social media and its website.
For the first time in the event’s history, three artists collaborated to create the tournament’s official poster. Canadian artist Carson Ting, Mexican artist Minerva GM, and American artist Hank Willis Thomas worked together on the design.
“I am completely overwhelmed by this opportunity [that was given to me]. It seems very unreal. I’m still pinching myself to believe it,” Ting expressed his feelings about the project.
The official poster of the 2026 World Cup, created by Ting, Minerva GM, and Thomas, aims to celebrate diversity and love for soccer.
Carson Ting, an illustrator and artistic director in advertising campaigns, leads his own creative studio, Chairman Ting, in Vancouver. Before working with FIFA, Ting had collaborated on projects for multinational companies, including the Olympics.
“I worked on the global Nike Jordan campaign for the 2012 London Olympics. I worked on the Vancouver Winter Olympics, but I think the World Cup soccer is the jewel. It surpasses everything else,” the artist shared.
Sports are a crucial aspect of Ting’s life, as he has played soccer since childhood, a sport his father taught him.
The artist explains that he was selected last summer and connected with the other two chosen artists. They held video meetings for several months before meeting in person at FIFA headquarters in Miami, United States, on October 1, 2025.
Together, they worked on the theme of their shared passion for soccer and how the sport unites the world.
“Our goal was to celebrate the love of sport, the love of soccer, embrace diversity, and celebrate this sport on the world’s biggest stage, in the biggest global sports event,” Ting specified.
After over six months of work, the artists successfully incorporated their ideas into a composition featuring a player surrounded by symbols and colors representing each of the three artists’ countries.
“I think sports and art, the intersection between the two, embody humanity in its rawest form. There is so much energy in sports. It abolishes boundaries, transcends languages, transcends everything,” the artist reflected on the power of sports and art.
While the artwork remains virtual for now, it will later be sold as posters and other derivative products.
