Home Science How Google and YouTube guess the real age of users

How Google and YouTube guess the real age of users

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The editorial staff recommends: “This technology will allow us to reduce a user’s age and use this signal, regardless of the date of birth indicated in the account, to offer experiences and appropriate protections,” the YouTube leadership team develops on its blog.

A technology based on users’ search history

Rather easy to use, this technology will be based on users’ search history. It should interpret various signals, such as the types of videos searched for, watched, or the age of the account. If the system determines that a user is under 18, the rules for teenagers will automatically apply to avoid inappropriate content for minors, whether in terms of recommendations or advertising.

If the video history is biased, especially for parents who activate videos intended for their children, the user will have the opportunity to prove that they are of legal age, for example by using a credit card or an identity card, reassures the platform.

Australia has banned YouTube for under 16s

Like many social networks, YouTube is regularly accused of harming the health of children and adolescents. Whether it’s the time spent in front of a screen or exposure to inappropriate content. Recently, Australia has outright banned access to those under 16 on Google’s video platform, to protect them from “predatory algorithms,” as defined by the Minister of Communication, Anika Wells.